Market Research & Planning

Opening and Marketing   Currently 1.0/5 Stars. Opening for Business Before you start checklist Marketing Pinpoint your customers Recruit the "good" employees Train your employe ...

Create Your Marketing Plan Your marketing plan should be a clear, concise, and well thought out document that guides you through your marketing program. Using a marketing plan templat ...

Effective Competitive Analysis For your small business to succeed, you need to know almost as much about your competitors as you do about your own company and customers. Unfortunate ...

Low Cost Market Research   Currently 3.0/5 Stars. To run a successful business, you must know your market thoroughly. Strong market research can provide you with a range of information about your cust ...

Market Research Techniques Market research can provide critical information about the buying habits, needs, preferences and opinions of current and prospective customers. There are ma ...

Market Research Worksheet This worksheet can help you come up with a business idea by figuring out what the market needs. Don't be afraid to be outlandish; sometimes the best ...

Marketing Plan Samples As you know, there's not just one formula for what makes a good marketing plan; marketing plans can be modified according to the needs of specific business ...

Pricing Q&A's Whether you sell a product or service, the price you charge your customer will have a direct impact on the success of your business. Unfortunately, pr ...

Segment Your Audience Customer segmentation is understanding your customers' unique characteristics and behaviors so you can come up with a marketing message that communica ...

Top Six Pricing Mistakes A sound pricing structure helps companies generate sales and build customer loyalty. The wrong pricing structure can leave businesses struggling to se ...

Price Evaluation Survey Form Download this form for assistance in surveying customers, which will help you set effective price points for products and services. Attachments:PriceEvaluat ...

Kenya Web Director http://www.kendir.com